The Digital Age is having a broad and profound impact on companies and entire
industries. Rather than simply automate or embed digital technology into
existing offerings, your business needs to rethink everything. In this
practical book, three ThoughtWorks professionals provide a game plan to help
your business through this transformation, along with technical concepts that
you need to know to be an effective leader in a modern digital business.
Chock-full of practical advice and case studies that show how businesses have
transitioned, this book reveals lessons learned in guiding companies through
digital transformation. While there’s no silver bullet available, you’ll
discover effective ways to create lasting change at your organization.
With this book, you’ll discover how to:
Realign the business and operating architecture to focus on customer value
Build a more responsive and agile organization to deal with speed and
ambiguity
Build next generation technology capability as a core differentiator
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